TequilaWhiteLabel.com helps you launch your brand in record time and avoid legal, logistical, and financial errors that can cost you millions.
Why exporting tequila is a unique opportunity
The United States is the world's leading consumer of tequila and mezcal. Demand for authentic, artisanal beverages has boosted exports from Mexico. But exporting without preparation can result in fines, seizures, and irreversible losses. In this guide, you'll learn step-by-step how to avoid costly mistakes and build a strong international brand.
Step 1: Market research and brand definition
- Analyze trends and competitors in the U.S.
- Define your unique offering: What makes your tequila or mezcal different?
- Segment your audience: Are you targeting the premium, artisanal, or volume market?
Step 2: Compliance with regulations (NOM, CRT, labeling)
- Registration with the Tequila Regulatory Council (CRT) or Mezcal Regulatory Council (CRM) .
- Validation of compliance with NOM-006 or NOM-070.
- Label design with bilingual legal information (Spanish and English).
- FDA Registration and TTB Compliance in the U.S.
Step 3: Production and selection of certified producers
- Choose between artisanal or industrial production depending on your positioning.
- Work only with CRT or CRM certified producers.
- Negotiate costs, times and manufacturing conditions.
Step 4: Branding and packaging design
- Design a brand with identity and emotional connection.
- Choose bottles, labels, and boxes that reflect quality and authenticity.
- Verify that the packaging meets logistics requirements for export.
Step 5: Marketing and distribution in the U.S.
- Select appropriate channels: importers, distributors, e-commerce, events.
- Develops digital marketing and public relations strategies.
- Evaluate key states such as California, Texas, New York and Illinois.
Brands that achieved it in just 3 months
More than 50 brands have achieved certification and successfully exported thanks to TequilaWhiteLabel.com . From mezcaleros in Oaxaca to entrepreneurs in Jalisco, everyone has found a strategic ally in our team.
How much do you need to invest?
The estimated minimum investment to launch your tequila or mezcal brand is $200,000 MXN . Without consulting, the traditional process can take three years . With TequilaWhiteLabel.com , you can achieve this in three months with comprehensive consulting, certified producers, and access to the international market.
Avoid costly mistakes, save time and money, and access the world's largest market. Register now for our free course or sign up for our e-learning platform and create your tequila or mezcal brand in record time.
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